Even calling him the "architect" is going too far. It's too late to turn back the clock now, but ideally we'd be going back to Year Zero and simply not thinking of Yutaka Katayama as being any kind of product creator. Katayama had no such remit. He simply wasn't tasked with being a product planner, and nor was any Vice President or President of NMC-USA during the period before Nissan started manufacturing automobiles in the USA. Not only that, but the cars that Katayama's name has been synonymous with (namely the 510-series Bluebird and the S30-series Z) were not created at his sole request or designed and engineered solely for one market. In fact, during the period we are talking about - and for long afterward - there were no vehicles that were conceived, designed and engineered solely for the USA market that Katayama was responsible for when he was President. The 510 and S30 would have been created whether Katayama existed or not. Perhaps we could argue that they might not have been quite the same, but it's unlikely - if not impossible - that Nissan would not have had updated and re-designed Bluebirds and Fairladies (take those 'Bluebird' and 'Fairlady' emblems off and stick a '510' and '240' in their place if you want) to bring to market to meet new laws and regulations as well as consumer expectations. A big company like Nissan had to have models in those market sectors. After all, it had everything else in its line-up. I don't think the Steve Jobs / Bill Gates comparison stands up to scrutiny as Katayama was never the 'boss' of a company which designed and built the product it sold whilst he was boss. He was President of NMC-USA from 1965 to 1975, and during that period NMC-USA could only lobby Nissan Motors Japan for influence over what it wanted to sell, and that had to fit into the bigger picture - ie what was possible and what was convenient considering Nissan's other Export commitments and - most importantly for a Japanese auto maker in that period - its Domestic activities. Somehow we have arrived at a situation where a great man - a seminal figure in Nissan's history - is being remembered for the wrong reasons. Platitudes "thanking" Katayama for giving/bringing/creating certain cars are well-intentioned but are starting out with a premise that is mistaken. In contrast, the tributes from the likes of Bob Bondurant and Pete Brock tell of their personal respect for the man, and how he was both a help and an inspiration to them and their work. That's the kind of thing we should be remembering him for. It was Yutaka Katayama's fine work (along with that of Soichi Kawazoe and many others) in building NMC-USA's dealer and servicing network, and in being the friendly, approachable and trustworthy face of an otherwise slightly anonymous and deeply foreign company that was the big achievement here. They sold the product. MNC-USA could probably have sold plenty of product in the north American market during the period we are talking about, but if it wasn't for Katayama we probably wouldn't hold it in quite the same affection as we do. There's plenty more I could write on the subject - and it's a BIG subject - but people see much of this as some kind of attack on Katayama and his memory. That's not the intention, and I hope that - in time - we will start to understand Yutaka Katayama's life and legacy in a more realistic and accurate way. I think all great men deserve that.